Don't Squelch Creativity in Your Workplace

Don’t Squelch Creativity in Your Workplace

Do you manage a workplace in which personnel feel free to communicate new ideas? Do your employees come to you with new plans or solutions about how to run company meetings more efficiently? Have your employees ever introduced ideas for a new marketing plan or recommended topics for the company’s blog?

If the answer is no, the creativity of your staff may be stifled. Today’s business world is very aggressive, so if your company does not have creativity and innovation, it could put you at a disadvantage.

Creative employees often come up with critical ideas for better marketing your products, increasing the functionality of the company website, improving production efficiencies, and shaving dollars off your monthly expenses. However, employees won’t exercise their creativity if you do not first inspire them to do so.

One of the best ways to motivate fresh thinking is to merely listen to your employees when they share new ideas. Most employees are worried when approaching their superiors with new ideas, particularly when it’s a notion that falls “outside of the box.” So make sure you give them an open forum to present their ideas and give them the respect to listen closely to them. One more way is to ask your employees, if you are struggling to think of a way to improve the company’s blog, or products, send out an email asking for ideas. Not all of your employee’s ideas will impress you, but, so as not to single anyone out, listen to them all.

If you disregard employee suggestions or disregard them without listening to them, you’ll only encourage your employees to do their jobs as rapidly as possible. Instead of thinking about ways to increase the company’s performance, these individuals will worry only about doing their work and getting paid.

To truly encourage creativity, reward those employees who do come up with powerful ideas. This could mean paying a small bonus to those employees whose ideas you use. It could mean praising employees in company newsletters or memos. It could even mean an in-person “thank you.”

Most employees want to be innovative. Most have ideas on how to enhance their places of employment. Nevertheless, in too many work environments, creativity just isn’t emphasized. Break this trend, and encourage your staff to really think about their company. The rewards you receive could be astounding.